$BKNG has been mentioned 11 times over the past 12 months by four distinct FinTwit voices, with the first mention appearing on October 25, 2025. @tsoh_investing (Alex Morris) is the most active voice discussing the stock with 5 mentions, followed by @ftr_investors with 4 mentions, while @kaizen_investor and @thevalueist each contributed 1 mention. The discussion category has been dominated by long research, suggesting voices have focused on fundamental analysis and detailed examination of the company.